BARROW

BARROW represents the new wave of Italian streetwear: bold, experimental, and deeply rooted in digital culture. Created by a collective of designers with international experience, BARROW quickly stood out for its unique aesthetic and impactful visual identity, featuring the iconic three-eyed smiley logo — a symbol of vision, freedom, and nonconformity. Targeted at Gen Z and trend-conscious individuals, BARROW blends urban fashion with high-quality Made in Italy craftsmanship, focusing on premium fabrics and sharp details. Discover BARROW on FRMODA.COM: a cultural statement for those who dare to stand out, live with irony, and make their mark through what they wear.